Scope: 3,450 SF Interior and Exterior Renovation with 675 SF smoker shed, and 740 SF retail
Completed: August 2016
About: Heim grew up in the nearby Fairmount neighborhood. The Heim’s started in a food trailer that turned out impressive brisket, burnt ends and other barbecue since early 2015 that created a loyal following. Heim made Texas Monthly Barbecue Editor Daniel Vaughn’s list of the “top 25 new and improved BBQ joints in Texas.” The restaurant provides market-style service with a brown bar and micro retail.
Exterior: This cozy barbecue spot utilizes an existing 1921 historic building on West Magnolia Avenue. While keeping much of the original building intact, the storefront entry was opened up and clad in a smoked cedar to give a rustic and textured identity. To handle the crowds, an outdoor queuing area with a bar built into the serving line is located on the east wall with an outdoor patio down a slim alley space. An outdoor smoker shed was designed to house three wood-fired oylers.
Interior: After touring and researching Texas barbecue joints, the interior is a modern take on the rough no-nonsense traditional barbecue joints. Once inside, the customer area combines reclaimed wood, refurbished tin, exposed brick, and new glossy tile. A variety of seating options include long brick/steel and wood community tables, round soft leather booths, and standing height areas. The brown bar not only feeds the interior, but helps serve patrons food. The retail area will house residential-style smokers, sunglasses, insulated cups and Heim merchandise.